BUILDing Stories Blog Series | Post #1
BUILDing Stories | October 2022
The Kool Keychains team hit the ground running this year! They are a little different than other student businesses because they have a B2B business model, so instead of selling keychains one-by-one to individual customers, they sell them in bulk to businesses to distribute as they see fit. We've been working behind the scenes to try to identify some potential clients for them, but of course they didn't just sit around and wait for us to find business for them... they came up with a brilliant idea to use their keychains as an incentive for students who make the Honor Roll. They set up an appointment with their principal and pitched the idea to her and she loved it and ordered 40 units on the spot!