MediaMath’s Chairman and CEO Joe Zawadzki has spent his career redefining the marketing and advertising industries through software and data sciences. He has created and scaled companies with a combined $2B in market value, personally invested in a range of start-ups and is sought after for his vision on the future of technology. Throughout his career representing marketers at top-tier agencies and Fortune 500 companies such as AOL, American Express, IAC, Verizon and Vonage, Joe has focused on the integration of media, data and data sciences, in software. That reached its peak with the founding of MediaMath in 2007, a company credited with starting the programmatic revolution with the first demand-side platform.
Prior to MediaMath, Joe was Founder, President, and Chairman of Poindexter Systems / [x+1], a pure-play marketing optimization enterprise, where he helped found and incubate Right Media, which sold to Yahoo! in 2007. He has been an active champion of digital media and the broader NYC startup ecosystem, having made investments in over 50 companies including 33Across, Accordant, AppNexus, CreditKarma, DataMinr, Electronics, Integral Ad Science, Namely, Optoro, Sourcepoint, and Vistar Media. He is a graduate of Harvard University and was a Teaching Fellow in cosmology, set theory and the history of science. He lives in New York City with his wife, Daria, and their children Dune and Jack.
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