Our Regional Executive Director, Ayele Shakur, was presented with the Heroes Among Us Award at Wednesday’s Boston Celtics game versus the Dallas Mavericks. As droves of fans arrived at the game, BUILD mentors, students, family members, and staff also excitedly took seats in the stands. While the group enjoyed the intense game, they sat in anticipation for Ayele’s moment in the spotlight. When she suddenly walked onto the court during a time-out, BUILDers in the crowd began cheering and dancing to show their support. Photographs of BUILD students were displayed on the Jumbotron while Ayele stood at center court and waved to the crowd. Presented by the Mass State Lottery, the Heroes Among Us Award is an initiative developed in 1997 by the Celtics to recognize those who have taken strides to positively impact the lives of others. The thrilling game ended with a final score of 117-115, the victory going to the Celtics.
This week also marked the beginning of our Holiday Sales Bazaar. E2 teams had this awesome opportunity to increase their sales before the end of the semester. Teams sold their products at either MIT on Tuesday or at CASH on Wednesday following an E1 mentor session/Parent Potluck. During the mentor session, E1 students crated a new marketing strategy for the Hershey’s chocolate bar. Teams had time to come up with a new marketing strategy and received actual Hershey’s bars to rebrand with their teams. A panel of judges watched engaging presentations given by the students, and decided which teams did best in terms of marketing, creativity, and team effort. The Holiday Parent Potluck and E2 Sales Bazaar was a fantastic way to wrap up the afternoon! It provided opportunities for E2 students to make a little bit of money, and for parents to mingle with one another while doing some Holiday shopping.